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Provision of Advertising and Marketing Consultancy Services and Media Consultancy Services for De Montfort University.

Contract notice

Services

Directive 2004/18/EC

Section I: Contracting authority

I.1)Name, addresses and contact point(s)

De Montfort University
John Whitehead Building, The Gateway
For the attention of: Ennie Mhende
LE1 9BH Leicester
UNITED KINGDOM
Telephone: +44 1162078142
E-mail:
Fax: +44 1162506069

Internet address(es):

General address of the contracting authority: http://dmu.ac.uk

Further information can be obtained from: The above mentioned contact point(s)

Specifications and additional documents (including documents for competitive dialogue and a dynamic purchasing system) can be obtained from: The above mentioned contact point(s)

Tenders or requests to participate must be sent to: The above mentioned contact point(s)

I.2)Type of the contracting authority
Body governed by public law
I.3)Main activity
Education
I.4)Contract award on behalf of other contracting authorities
The contracting authority is purchasing on behalf of other contracting authorities: no

Section II: Object of the contract

II.1)Description
II.1.1)Title attributed to the contract by the contracting authority:
Provision of Advertising and Marketing Consultancy Services and Media Consultancy Services for De Montfort University.
II.1.2)Type of contract and location of works, place of delivery or of performance
Services
Service category No 13: Advertising services
Main site or location of works, place of delivery or of performance: De Montfort University, The Gateway, LE1 9BH, Leicester.

NUTS code UKF21

II.1.3)Information about a public contract, a framework agreement or a dynamic purchasing system (DPS)
The notice involves a public contract
II.1.4)Information on framework agreement
II.1.5)Short description of the contract or purchase(s)
De Montfort University requires to put in place a contract for the provision of Advertising and Marketing Consultancy Services for an initial period of 12 months and a contract for the provision of of Media Consultancy Services for an initial period of 12 months.
II.1.6)Common procurement vocabulary (CPV)

79341000

II.1.7)Information about Government Procurement Agreement (GPA)
The contract is covered by the Government Procurement Agreement (GPA): no
II.1.8)Lots
This contract is divided into lots: yes
Tenders may be submitted for one or more lots
II.1.9)Information about variants
Variants will be accepted: no
II.2)Quantity or scope of the contract
II.2.1)Total quantity or scope:
Initial period of 12 months with option to extend for a further period of 12 months.
II.2.2)Information about options
Options: no
II.2.3)Information about renewals
This contract is subject to renewal: yes
Number of possible renewals: 1
In the case of renewable supplies or service contracts, estimated timeframe for subsequent contracts:
in months: 12 (from the award of the contract)
II.3)Duration of the contract or time limit for completion
Duration in months: 12 (from the award of the contract)

Information about lots

Lot No: 1 Lot title: Provision of Advertising and Marketing Consultancy Services
1)Short description
De Montfort University, Leicester is seeking to place a non-exclusive contract for the provision of advertising and marketing consultancy services for an initial period of 12 months with an option to extend for a further 12 month period subject to the satisfactory performance of the selected consultant, commercial review and a review of the University's requirements for the services prior to the expiry of the initial period. The University's requirement is for an innovative, agile and progressive advertising and marketing consultancy that will support the University in the development and delivery of leading edge advertising, marketing, creative design and media output that will set it apart from other Higher Education Institutions and facilitate the achievement and delivery of its ambitious student recruitment and internationalisation aspirations and ambitions. The scope of the contract will include advising and assisting the University in re-designing its corporate web presence within a challenging timescale.
2)Common procurement vocabulary (CPV)

79341000

3)Quantity or scope
4)Indication about different date for duration of contract or starting/completion
5)Additional information about lots
Lot No: 2 Lot title: Provision of Media Consultancy Services for De Montfort University
1)Short description
De Montfort University, Leicester is seeking to place a non-exclusive contract for the provision of Full Service Media Planning and Buying Services for an initial period of 12 months with an option to extend for a further 12 month period subject to the satisfactory performance of the selected agency, commercial review and a review of the University's requirements for the agency services prior to the expiry of the initial period. The University's requirement is for an innovative, agile and progressive Full Service Media Planning and Buying Agency that will support the University in the delivery of leading edge marketing strategies and campaigns that will set it apart from other Higher Education Institutions and facilitate the achievement and delivery of its ambitious student recruitment and internationalisation aspirations and ambitions. The scope of the services will include the provision of advice and recommendations on media strategy; making media bookings; dispatch of artwork and purchasing media such that the University is able to demonstrate that the best value for money has been secured from the media purchases made.
2)Common procurement vocabulary (CPV)

79341000

3)Quantity or scope
4)Indication about different date for duration of contract or starting/completion
5)Additional information about lots

Section III: Legal, economic, financial and technical information

III.1)Conditions relating to the contract
III.1.1)Deposits and guarantees required:
III.1.2)Main financing conditions and payment arrangements and/or reference to the relevant provisions governing them:
III.1.3)Legal form to be taken by the group of economic operators to whom the contract is to be awarded:
III.1.4)Other particular conditions
III.2)Conditions for participation
III.2.1)Personal situation of economic operators, including requirements relating to enrolment on professional or trade registers
III.2.2)Economic and financial ability
III.2.3)Technical capacity
III.2.4)Information about reserved contracts
III.3)Conditions specific to services contracts
III.3.1)Information about a particular profession
III.3.2)Staff responsible for the execution of the service

Section IV: Procedure

IV.1)Type of procedure
IV.1.1)Type of procedure
Accelerated restricted
Justification for the choice of accelerated procedure: The University needs to respond to changes in the environment in which it operates in order to maintain its position as a sustainable and innovative institution. Immediate engagement with high calibre agile and progressive Consultants is considered necessary in order to achieve this objective.
IV.1.2)Limitations on the number of operators who will be invited to tender or to participate
IV.1.3)Reduction of the number of operators during the negotiation or dialogue
IV.2)Award criteria
IV.2.1)Award criteria
The most economically advantageous tender in terms of the criteria stated in the specifications, in the invitation to tender or to negotiate or in the descriptive document
IV.2.2)Information about electronic auction
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authority:
IV.3.2)Previous publication(s) concerning the same contract
IV.3.3)Conditions for obtaining specifications and additional documents or descriptive document
Time limit for receipt of requests for documents or for accessing documents: 7.2.2014
Payable documents: no
IV.3.4)Time limit for receipt of tenders or requests to participate
10.2.2014 - 12:00
IV.3.5)Date of dispatch of invitations to tender or to participate to selected candidates
IV.3.6)Language(s) in which tenders or requests to participate may be drawn up
English.
IV.3.7)Minimum time frame during which the tenderer must maintain the tender
IV.3.8)Conditions for opening of tenders

Section VI: Complementary information

VI.1)Information about recurrence
This is a recurrent procurement: yes
Estimated timing for further notices to be published: 12 months
VI.2)Information about European Union funds
The contract is related to a project and/or programme financed by European Union funds: no
VI.3)Additional information
VI.4)Procedures for appeal
VI.4.1)Body responsible for appeal procedures
VI.4.2)Lodging of appeals
VI.4.3)Service from which information about the lodging of appeals may be obtained
VI.5)Date of dispatch of this notice:
30.1.2014