Directive 2004/18/EC
Section I: Contracting authority
I.1)Name, addresses and contact point(s) I.2)Type of the contracting authorityMinistry or any other national or federal authority, including their regional or local sub-divisions
I.3)Main activityOther: Public Procurement
I.4)Contract award on behalf of other contracting authoritiesThe contracting authority is purchasing on behalf of other contracting authorities: yes
Section II: Object of the contract
II.1)Description
II.1.1)Title attributed to the contractCommunications: Strategy and Planning.
II.1.2)Type of contract and location of works, place of delivery or of performanceServices
Service category No 27: Other services
Main site or location of works, place of delivery or of performance: Primarily in the UK with some limited requirements overseas.
NUTS code UK
II.1.3)Information about a framework agreement or a dynamic purchasing system (DPS)The notice involves the establishment of a framework agreement
II.1.4)Short description of the contract or purchase(s)Government Procurement Service as the Contracting Authority is putting in place a Pan Government Collaborative Framework. Public Sector bodies have a need for a range of strategy and planning services within the communications/marketing sector. This requirement is not seeking market research, creative or media buying services.
Agreement is for use by the UK public sector bodies (and any future successors to these organisations), which include Central Government Departments and their Arms Length Bodies and Agencies, Non Departmental Public Bodies, NHS bodies and Local Authorities.
II.1.5)Common procurement vocabulary (CPV)79340000, 22462000, 79341100, 79341200, 79341400, 79342000, 79413000
II.1.6)Information about Government Procurement Agreement (GPA)The contract is covered by the Government Procurement Agreement (GPA): yes
II.2)Total final value of contract(s)
II.2.1)Total final value of contract(s)Value: 32 000 000 GBP
Excluding VAT
Section IV: Procedure
IV.1)Type of procedure
IV.1.1)Type of procedureOpen
IV.2)Award criteria
IV.2.1)Award criteriaThe most economically advantageous tender in terms of
1. Quality. Weighting 60
2. Price. Weighting 40
IV.2.2)Information about electronic auctionAn electronic auction has been used: yes
IV.3)Administrative information
IV.3.1)File reference number attributed by the contracting authorityRM1011
IV.3.2)Previous publication(s) concerning the same contractPrior information notice
of 8.11.2012
Contract notice
of 30.5.2013
Other previous publications
of 3.6.2013
Section V: Award of contract
Contract No: RM1011 Bray Leino Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenBray Leino
Filleigh, Devon
EX32 0RX
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Aegis Media Limited Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenAegis Media Limited
10 Triton Street Regent's Place
NW1 3BF London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 RKCR/Y&R; Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenRKCR/Y&R;, a division of Young and Rubicam Group Limited
Greater London House Hampstead Road
NW1 7QP London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Diva Creative Ltd Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenDiva Creative Ltd
Workstation 15 Paternoster Row
S1 2BX Sheffield
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Draftfcb London Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenDraftfcb London
84 Eccleston Square
SW1V 1PX London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Quadrant Consultants Ltd Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenQuadrant Consultants Ltd
3 Wesley Gate Queen's Road
RG1 4AP Reading
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Enter Here LLP Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenEnter Here LLP
Exmouth House 3-11 Pine Street
EC1R 0JH London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Oxygen Brand Consulting Ltd Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenOxygen Brand Consulting Ltd
1 Bisham Gardens
N6 6DJ London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 8HWE Ltd Lot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been taken8HWE Ltd
106 Cleveland Street
W1T 6NX London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 UM London Lot No: 2 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenUM London, a trading division of Mediabrands Limited
42-47 St John's Square
EC1M 4EA London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Carat Lot No: 2 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenCarat, a trading division of Aegis Media Limited
10 Triton Street Regent's Place
NW1 3BF London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Mindshare Media (UK) Ltd Lot No: 2 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenMindshare Media (UK) Ltd
Central St Giles 1 Giles High Street
WC2H 8AR London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Mediacom UK Ltd Lot No: 2 - Lot title: Communications: Strategy and PlanningLot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenMediacom UK Ltd
124 Theobalds Road
WC1X 8RX London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 Manning Gottlieb OMD Lot No: 2 - Lot title: Communications: Strategy and PlanningLot No: 1 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenManning Gottlieb OMD
Seymour Mews House 26-37 Seymour Mews
W1H 6BN London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Contract No: RM1011 MEDIAEDGE:CIA UK Limited Lot No: 1 - Lot title: Communications: Strategy and PlanningLot No: 2 - Lot title: Communications: Strategy and PlanningV.1)Date of contract award decision:14.10.2013
V.2)Information about offersNumber of offers received: 46
V.3)Name and address of economic operator in favour of whom the contract award decision has been takenMEDIAEDGE:CIA UK Limited
1 Paris Garden
SE1 8NU London
UNITED KINGDOM
V.4)Information on value of contract
V.5)Information about subcontracting
Section VI: Complementary information
VI.1)Information about European Union fundsThe contract is related to a project and/or programme financed by European Union funds: no
VI.2)Additional information:
VI.3)Procedures for appeal
VI.3.1)Body responsible for appeal procedures
VI.3.2)Lodging of appeals
VI.3.3)Service from which information about the lodging of appeals may be obtained
VI.4)Date of dispatch of this notice:20.11.2013